A reflective session for social marketing/SBC practitioners, Cal Bruns says 'We need to be better at marketing ourselves'
'If we concentrate on value, all other things fall in place'
What value do you bring to the table?

Look out for our breakout sessions!
Babafunke Fagbemi Nike Ayodele Oluyemi Abodunrin will be giving presentations this morning.

Nana Afua Kumiwaa Asante shares her research on the Impact of #SocialMarketing Message Format on Behavioural Intentions towards #Marijuana Consumption among #YoungAdults .
She explores attitude as a mediator between perceived fear and behavioural intention.