The foundation to building new relationships in regions you’ve never sold before is understanding the commercial value of the solution you are selling. buff.ly/3JLeXlK By Alex Abbott @Alex_Supero #socialselling #digitalselling #martechgrowth #b2b

Sales teams rely too heavily on demand generation programs, SalesTech, marketing or sales development to do their prospecting for them. That doesn’t work! buff.ly/4b5FYg4 By Alex Abbott @Alex_Supero #martech #socialselling #digitalselling #martech growth #b2b

The notion of the traditional B2B sales and marketing funnel is predicated on waste and simply does not give everyone in the game enough success to succeed. buff.ly/3y1S5vO By Alex Abbott @Alex_Supero #socialselling #digitalselling #martechgrowth #b2b

Most sellers struggle to create meaningful, humanised dialogue at scale because they’re so focused on getting the sales message across, often too early! buff.ly/3QuscLv By Alex Abbott @Alex_Supero #socialselling #digitalselling #martechgrowth #b2b

MarTech Growth,I don’t have enough pipeline? buff.ly/3QtIEvo By Alex Abbott @Alex_Supero #socialselling #digitalselling #martechgrowth #b2b

AdTech & MarTech Growth: Is the Single View of the Consumer a Myth? buff.ly/44n1DgU By Alex Abbott @Alex_Supero #socialselling #digitalselling #martechgrowth #b2b

Companies have been chasing the ‘holy grail’ of effective marketing for decades, and realising that it is a continuous and never-ending journey. buff.ly/3y1MgOX By Alex Abbott @Alex_Supero #socialselling #digitalselling #martechgrowth #b2b

The challenge marketers are facing today is that the MarTech ecosystem they operate in is complex. buff.ly/44rKbrW By Alex Abbott @Alex_Supero #martech #socialselling #digitalselling #martech growth #b2b

Do the CDPs of today have what modern marketers need tomorrow? buff.ly/3y1S0Z2 By Alex Abbott @Alex_Supero #martech #socialselling #digitalselling #martech growth #b2b

90% of the world's data was generated in the last 5 years and marketers will need to deal with 3 times more data than this in the next 5 years. buff.ly/3xZ5lBo By Alex Abbott @Alex_Supero #martech #socialselling #digitalselling #martech growth #b2b

While there are more marketing applications than ever on the market, marketing is more complex than ever before. buff.ly/44pern6 By Alex Abbott @Alex_Supero #martech #socialselling #digitalselling #martech growth #b2b

CDPs are attempting to solve the problems MarTech has created for marketers. buff.ly/4b113Ie By Alex Abbott @Alex_Supero #martech #socialselling #digitalselling #martech growth #b2b

The explosion of data is accelerating the need for businesses to manage data more effectively. buff.ly/44qGt1n By Alex Abbott @Alex_Supero #martech #socialselling #digitalselling #martech growth #b2b

CDP's in 2022, will you build or buy? buff.ly/4aWzJej By Alex Abbott @Alex_Supero #martech #socialselling #digitalselling #martech growth #b2b

Have you taken these considerations into account, when designing your contact strategy? buff.ly/44qGmmt By Alex Abbott @Alex_Supero #martech #socialselling #digitalselling #martech growth #b2b

It doesn’t matter how good your eCommerce marketing strategy is, it will fail without robust execution aligned tightly with other leaders in your organisation.  buff.ly/3JKofyy By Alex Abbott @Alex_Supero #martech #socialselling #digitalselling #martech growth #b2b

When your eCommerce marketing strategy is thriving, the gravitational pull it creates with other parts of your business is contagious. buff.ly/44rhA5J By Alex Abbott @Alex_Supero #martech #socialselling #digitalselling #martech growth #b2b

Gone are the days when your marketing eCommerce execution strategy was fulfilled by following the campaign calendar! buff.ly/4b1zgre By Alex Abbott @Alex_Supero #martech #socialselling #digitalselling #martech growth #b2b

Traditional B2B sales & marketing techniques do not work like they did before. buff.ly/3xXJJ8t By Alex Abbott @Alex_Supero #martech #socialselling #digitalselling #martech growth #b2b

Rapport and trust is everything in business. buff.ly/4aZkUaG By Alex Abbott @Alex_Supero #martech #socialselling #digitalselling #martech growth #b2b