True freedom means having choices when it matters most. As we celebrate America's independence, build your own with confidence. Save 25% sitewide* with code FREEDOM25 at checkout. Because being prepared is the most patriotic thing you can do. bepreapred.com

👀 Something to keep an eye on. Tight supplies of cattle and beef are supporting record high prices, as they continue to get higher every year. Will we ever see the end of this? farmprogress.com/cattle-news/ca…

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Red, White.. and APPLE PIE Celebrate the weekend or soothe a stormy day with this shelf-stable slice of comfort. beprepared.com/products/apple…

The news is... a lot these days. And while we can't control what happens out there, we CAN control how prepared we are at home. Our 2-Week True Survival Food Kit is your secret weapon against uncertainty. 14 days of real meals. beprepared.com

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Skip the gas station snacks. Our most-loved products pack light, last long, and make every adventure more delicious. beprepared.com/collections/ho…

It's National Mac & Cheese Day! You know what that means… Big discount on our delicious Mac and Cheese! beprepared.com/products/emerg…

Can you get ‘emergency-ready’ in 15 minutes? beprepared.com/blogs/articles…

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We made it to Friday 🎉 Time to unplug, unwind, and make some memories. Happy weekend everyone!

beprepared.com Take and additional 25% off sitewide!

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Great news. If you just happen to be thinking about potassium iodide today, you'll be glad to know it's now on sale! Just in case 😉 beprepared.com/products/potas…

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Beef prices continue to climb, but we've planned ahead, you should too! beprepared.com

Power outages don’t wait—and neither should you. This EMP-hardened 3300W Solar Generator is built for real emergencies. And right now, it’s $400 OFF. Secure your power. BePrepared. 👉 beprepared.com/products/3300w…

⚠️ Just saw the latest beef supply data—yikes. Shoutout to our cherished farmers holding the line. For the rest of us? Time to stock up and stay ready. When supply drops and demand rises, it’s never good.