With agency partners in 30+ countries, BBN brings together the best of both worlds-local expertise & global alignment. What makes us truly distinctive is how we combine this diversity under a unified approach, ensuring our clients benefit from consistent, high-quality strategies.

Unlock the potential of employee advocacy as a tool for strengthening your employer brand. Empower your employees to become brand ambassadors, amplifying your brand message & fostering genuine engagement both internally & externally. Learn more: eu1.hubs.ly/H0nDF940

Are you showing up in AI-powered searches or disappearing from the conversation? AI tools shape how B2B buyers find information. Our partner Iteo explored how domain authority impacts AI visibility, backed by findings from 40,000 AI search results. More: eu1.hubs.ly/H0nQVbY0

Explore innovative social media strategies to showcase your employer brand & connect with your target audience. From leveraging different platforms to curating engaging content, get practical tips to elevate your employer brand presence on socials. More: eu1.hubs.ly/H0nTgBx0

We had an incredibly insightful few days at the 2025 BBN AGM, connecting with the owners of the agencies that make up the BBN family. Ownership, accountability, and collaboration are what drive BBN forward and together, we’re ready for the next chapter.

Gain insights into measuring the success of your employer branding initiatives with key metrics and KPIs. Learn how to track and analyze data to assess the effectiveness of your employer brand strategy and make informed decisions to drive future growth: eu1.hubs.ly/H0nYL570

In an AI-driven landscape, PR isn’t just about reputation; it’s about representation. Our BBN partner Iteo outlines how strategic PR can make your organization a cited source in AI-generated insights. Read the full piece: iteo.no/pr-tar-tronen-…

From multinational corporations to innovative startups, learn from real-world examples of effective employer branding strategies and their impact on talent acquisition and retention. Dive into the inspiring case studies: business.linkedin.com/talent-solutio…

In this episode of BBN Mixtape, Richard Parsons (Founding Partner, True Agency) and Raluca Apostol (Demand Gen Expert, STOICA) take on the age-old B2B marketing debate: Short-term demand gen vs. Long-term brand building. 🎧 Listen now: eu1.hubs.ly/H0pgZF-0 #podcast #demandgen

Explore the crucial role of employer branding in fostering employee loyalty and retention. Learn how a strong employer brand can enhance employee satisfaction, reduce turnover, and create a positive work environment that attracts and retains top talent: eu1.hubs.ly/H0pnxPT0

Every marketer is experimenting with AI but when everyone has access to the same tools, what really drives growth? Our partners at True explored this during IPA Effectiveness Week 2025, uncovering five new rules that define marketing effectiveness. More: eu1.hubs.ly/H0psLTx0

Uncover the ways in which employer branding can give your organization a competitive edge in recruitment. From attracting high-caliber candidates to enhancing the candidate experience, learn how a compelling employer brand can drive recruitment success: eu1.hubs.ly/H0psP5k0

The future of marketing isn’t about choosing between people or machines. Our partner Iteo breaks down a truth many B2B marketers feel but rarely articulate: ➡️ We’re spending more than ever, yet achieving less impact than before. Read More: eu1.hubs.ly/H0pGJKN0

Stay ahead of the curve with insights into the latest trends shaping employer branding in 2024 and beyond. From remote work to diversity and inclusion, explore emerging trends and innovations that are reshaping the future of employer branding. Learn more: eu1.hubs.ly/H0pGFBT0

Join Annette from BBN Central and Katie Youngblood of Luxid Group as they dive deep into the realities Gen Z professionals are navigating in today’s fast-moving workplace in the new BBN Mixtape episode. 🎧 Tune in now: eu1.hubs.ly/H0pVFR40

Candidates prioritize companies with strong diversity, equity & inclusion (DE&I) practices. Yet, many employers lag in making DE&I a recruitment priority. Reflecting genuine DE&I commitment can greatly enhance your recruitment and retention efforts. More: eu1.hubs.ly/H0pVDpm0

When the future of America’s egg producers hinged on cage-free certification, United Egg Producers needed more than credibility. They needed visibility. So we helped them speak up. And together, we turned 130 farmers into brand advocates. Learn more: eu1.hubs.ly/H0q4Nq60

AI isn’t the enemy. “AI slop” is. Our feeds are flooded with fast, forgettable, copy-and-paste content. This take from our partner Luxid is a refreshing reminder of what really matters: craft, clarity and human-led storytelling. Read the full piece: eu1.hubs.ly/H0qd7r70

How do you reinvent a 108-year-old brand and make it look like the future? You focus on the smallest details. To bring The Cobb Edge to life, we turned AI into our camera. Not to spark the idea, but to help us zoom in deeper than ever before. Read more: eu1.hubs.ly/H0qd7bC0

Is it possible hire 80 salespeople in a new market without an employer brand? Wolt had to do exactly that in Japan. A generic recruitment push wouldn’t cut it. So we went content-first. Read more: eu1.hubs.ly/H0qpl6g0