Ros Atkins
@BBCRosAtkins
BBC News Analysis Editor, explainers, BBC Verify, The Media Show, 'The Art of Explanation' out Sept 14th, squash enthusiast. Agents: @MiradorMgmt @zcosini
26-11-2009 15:08:39
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Loved hearing this. It's the story of the Levi's ad with Nick Kamen. And how an intervention by the advertising authorities led to sales of boxer shorts going through the roof. As told to me by Sir John Hegarty for The Media Show. Full episode on BBC Radio 4 later.