AdsLiaison (@adsliaison) 's Twitter Profile
AdsLiaison

@adsliaison

Official posts from Google's ads product liaison, @GinnyMarvin. Sharing insights on how Google ads products & policies work and helping Google hear feedback.

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linkhttps://www.threads.net/@adsliaison calendar_today19-02-2021 22:59:17

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AdsLiaison (@adsliaison) 's Twitter Profile Photo

🤝 Launching today: The Google Ads Data Manager API to simplify your first-party data strategy for Google Ads, Google Analytics, and DV360. "Good AI requires good data," but managing multiple APIs for different platforms is a big headache. 👎 To solve this, our new API builds

AdsLiaison (@adsliaison) 's Twitter Profile Photo

What was the #1 Google Ads launch of 2025? I wanted to know which tools and features stood out most to the people building them -> across Search, PMax, Measurement, Creative, and Bidding. In our year-end episode of Google Ads Decoded, I asked 6 Google Ads product leaders to

What was the #1 Google Ads launch of 2025?

I wanted to know which tools and features stood out most to the people building them -> across Search, PMax, Measurement, Creative, and Bidding.

In our year-end episode of Google Ads Decoded, I asked 6 Google Ads product leaders to
Julie F Bacchini (@neptunemoon) 's Twitter Profile Photo

The fabulous AdsLiaison of Google Ads will be joining us for PPC Chat, live, on December 16th. Send in your Google Ads questions! We will cover as many as we can in the chat and I will also do a post with all the questions and answers from the chat. #PPCChat

AdsLiaison (@adsliaison) 's Twitter Profile Photo

There is some AI Max confusion circulating this week that I want to clear up: 1️⃣ 𝗠𝘆𝘁𝗵: “[AI Max is] currently the only way for brands to get their paid messaging in front of AI Overview or AI Mode users.” 𝗙𝗮𝗰𝘁: Not true. As noted in the Help Center: “Currently, Text and

There is some AI Max confusion circulating this week that I want to clear up:

1️⃣ 𝗠𝘆𝘁𝗵: “[AI Max is] currently the only way for brands to get their paid messaging in front of AI Overview or AI Mode users.”

𝗙𝗮𝗰𝘁: Not true. As noted in the Help Center: “Currently, Text and
AdsLiaison (@adsliaison) 's Twitter Profile Photo

✅ Tuesday, Dec 23, will be my last working day of the year. I'll be returning on Jan 6th . . . 🙏 Thanks for all the engagement & feedback throughout the year. It was big one, and customer 𝗳𝗲𝗲𝗱𝗯𝗮𝗰𝗸 had a 𝗱𝗶𝗿𝗲𝗰𝘁 impact on products:   • AI Max for Search beta

AdsLiaison (@adsliaison) 's Twitter Profile Photo

1. What was the #1 Google Ads launch this year? 2. What is the #1 tip for success in 2026? 🎧Hear what several Google Ads product leaders chose in our year-end episode of Ads Decoded youtu.be/2sc3KK13FP8?si… 👇And if you've got your own top picks & tips, share them below!

1. What was the #1 Google Ads launch this year? 

2. What is the #1 tip for success in 2026?

🎧Hear what several Google Ads product leaders chose in our year-end episode of Ads Decoded
youtu.be/2sc3KK13FP8?si…

👇And if you've got your own top picks & tips, share them below!
AdsLiaison (@adsliaison) 's Twitter Profile Photo

Thanks for all the great questions #ppcchat! This was a very wide-ranging AMA from the future of Search, to PMax reporting, to CTV advertising and much more. Sneak peek: Yes, AI Max is supported in Google Ads Editor, with version 2.10. Bonus: AI Max is also supported in the

Vidhya Srinivasan (@vidssrinivasan) 's Twitter Profile Photo

We’re also helping retailers connect directly with shoppers on Search through Business Agent, a new customizable AI chat that acts as a virtual sales associate. Shoppers can ask questions with their favorite brands right on Search. If you’re a retailer, claim and brand your agent

AdsLiaison (@adsliaison) 's Twitter Profile Photo

Campaign total budgets are now in open beta for Search, PMax, and Shopping globally! 🌐 ✅ Designed for: Fixed budgets for short-term promotions/seasonal pushes. ✅ Duration: 3 to 90 days. ✅ Pacing: Smart adjustment based on demand (no forced 'burst' spending at the start or

AdsLiaison (@adsliaison) 's Twitter Profile Photo

Ads Decoded season 1 is here! Our first podcast episode is intentionally a foundation-setter for success in 2026. I interviewed Eleanor Stribling, a group product manager for Google Analytics, about data strength and measurement musts. And, of course, we talked Google

Ads Decoded season 1 is here! Our first podcast episode is intentionally a foundation-setter for success in 2026. 

I interviewed Eleanor Stribling, a group product manager for Google Analytics, about data strength and measurement musts. And, of course, we talked Google
AdsLiaison (@adsliaison) 's Twitter Profile Photo

Is your campaign structure costing you? Episode 2 of Ads Decoded is live! And we’re talking why consolidation is your key strategic lever in 2026. A few key themes: ✅ Keywords as "thematic layers" ✅ Why consolidation ≠ losing control ✅ Debunking "learning period" fears

Is your campaign structure costing you?

Episode 2 of Ads Decoded is live! And we’re talking why consolidation is your key strategic lever in 2026.

A few key themes:
✅ Keywords as "thematic layers"
✅ Why consolidation ≠ losing control
✅ Debunking "learning period" fears