Better in my #unattractivehag years than I was in my 20's. Gen Z, believe it or not, it only gets better.

Given the random outreaches I'm getting on LinkedIn, people must have forgotten how to use filters. Anyone else??

It's been a minute since I've been a guest on a podcast. Who's looking for guests to talk about customer research, segmentation, and personas? Who's got an interesting podcast/show in the b2b SaaS space that I should be checking out?

I'm thinking about recording some loooooong (2-3 hour) conversations with some people to dig deep and geek out about different topics. Who would you want to hear/see me chat with?

No founder ever got their ICP right the first time. When talking to the first 100 potential customers, patterns emerge, defining the segment that can be your ICP. Start by validating problems, iterating, and aligning the product based on customer feedback and your vision.

Leaving all the noise for 6mth allowed me to see this entrepreneurial journey for what it is: something that's incredibly individual and evolves with each person. Find your own North star, and let it be your measure of success. Love this.

If you're telling yourself you "should" do something, just know that's an arbitrary expectation you've placed on yourself based on comparison. There's no such thing as "should".

Surveys are the secret weapon to understanding your customers. If done right, you can learn a ton with little cost.

I get some pushback on surveys, “we don’t want to bother our customers.” In my experience, clients that bother their customers the most also get the most and best responses. The key is to keep the conversation alive once it starts, and for customers to see that when they give

There are two approaches to research. 1. Short term, quick question research with an impact for a very specific output. 2. Long term, high level questions that impact an organizations strategy. You need both.

The Super Bowl is one of my favorite days on this app.

My greatest challenge is not being able to do nothing while simultaneously doing everything.

I'm starting over. From scratch. I shut down all the marketing stuff and am now building a whole different kind of business. It's weird and a little scary, but what if it works?

This is my favorite native grass right now. It's tall, smoky blue/green, and turns a beautiful maroon in the fall. It likes dappled shade. I know this isn't your regular X content, but I can't get this little bluestem off my mind, and thought you should know about it too.