Twenty Eighty Online (@20_eighty) 's Twitter Profile
Twenty Eighty Online

@20_eighty

Oxfordshire based digital agency specialising in #ecommerce and #wordpress. Committed to learning & improving #a11y at every opportunity.

ID: 909834945803235330

linkhttps://linktr.ee/TwentyEightyOnline calendar_today18-09-2017 17:42:09

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We've all come across at least one site that makes us infuriatingly scroll horizontally to view content. Let's not be that website, shall we? Google really doesn't like it from a Page Experience (= new search ranking signal) POV. ow.ly/mI5f50FmQlt #WebsiteQuickWins

We've all come across at least one site that makes us infuriatingly scroll horizontally to view content. 

Let's not be that website, shall we? Google really doesn't like it from a Page Experience (= new search ranking signal) POV. 

ow.ly/mI5f50FmQlt

#WebsiteQuickWins
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Hard truth: sometimes, despite our best efforts, things go wrong during a website build. When it does, we'll quickly identify how and why, and what impact it has on your site. We will always be honest and upfront with you as we quickly implement the fix. That's a promise.

Hard truth: sometimes, despite our best efforts, things go wrong during a website build.

When it does, we'll quickly identify how and why, and what impact it has on your site.

We will always be honest and upfront with you as we quickly implement the fix.

That's a promise.
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If you see this warning in your Google Search Console/ Mobile-Friendly Test report, we'll take a bet that your website still uses Flash. The fix for this - you need to update the technology you're using to something more modern like HTML5. Book a call if you'd like some help!

If you see this warning in your Google Search Console/ Mobile-Friendly Test report, we'll take a bet that your website still uses Flash. 

The fix for this - you need to update the technology you're using to something more modern like HTML5. 

Book a call if you'd like some help!
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Google Search Console says your viewport isn't set to "device-width"? You've got a comms issue between your website and browser. Adding a simple meta tag (in image and alt-text) in between your <head> tags will sort you out. #WebsiteQuickWins More? ow.ly/EpOx50FmUD9

Google Search Console says your viewport isn't set to "device-width"? You've got a comms issue between your website and browser. 

Adding a simple meta tag (in image and alt-text) in between your &lt;head&gt; tags will sort you out. 

#WebsiteQuickWins

More? ow.ly/EpOx50FmUD9
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For optimal mobile-friendliness, the text on your site should be a minimum of 14/16 pixels. This is important for accessibility, overall user experience, and now Google search ranking. It's one of the quickest #WebsiteQuickWins you can make, so what are you waiting for?

For optimal mobile-friendliness, the text on your site should be a minimum of 14/16 pixels. 

This is important for accessibility, overall user experience, and now Google search ranking.

It's one of the quickest #WebsiteQuickWins you can make, so what are you waiting for?
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Whether it's eCommerce or portfolio, if your website isn't making money for your business, it's probably time to have a think about what you could be doing differently. Book a call with Jon today to discuss how we could help: booking.twenty-eighty.co.uk

Whether it's eCommerce or portfolio, if your website isn't making money for your business, it's probably time to have a think about what you could be doing differently. 

Book a call with Jon today to discuss how we could help: booking.twenty-eighty.co.uk
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Newsflash: Google wants you to stop being annoying. You know those irritating pop-ups you hate on other websites? Yep, your customers hate them too. Jon talks about Google's stance on "intrusive interstitials" in our latest webinar. Check out the recap: ow.ly/raQo50FmT2q

Newsflash: Google wants you to stop being annoying. 

You know those irritating pop-ups you hate on other websites? Yep, your customers hate them too.

Jon talks about Google's stance on "intrusive interstitials" in our latest webinar. Check out the recap: ow.ly/raQo50FmT2q
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Passing Google's Safe Browsing tests is critical for your business. Jon talked about some steps you should take now with regard to safe browsing and avoiding "deceptive content" in our most recent webinar. Recap here: ow.ly/NaKK50FmQVf #WebsiteQuickWins

Passing Google's Safe Browsing tests is critical for your business. 

Jon talked about some steps you should take now with regard to safe browsing and avoiding "deceptive content" in our most recent webinar. 

Recap here: ow.ly/NaKK50FmQVf

#WebsiteQuickWins
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Malware. 😱 Not just a spectre in the distance, but a very real threat to your website, your business credibility & your bottom line. The impact of Google flagging your website as unsafe could be critical, but there are ways you can safeguard your site. ow.ly/ohml50FmRFZ

Malware. 😱 Not just a spectre in the distance, but a very real threat to your website, your business credibility &amp; your bottom line. 

The impact of Google flagging your website as unsafe could be critical, but there are ways you can safeguard your site.

ow.ly/ohml50FmRFZ
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Is #WebAccessibility factored in to your eCommerce strategy? Are you aware of the potential spending power of the audience that you're dismissing? We were shocked to see the UK lost revenue figures for 2019. We'll be sharing some easy tips over the next few weeks - stay tuned!

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Tools like Canva & Adobe Photoshop make it easy to overlay text onto images. Great visual aids to tell your business story - but be aware that screen readers can't see them. Add MEANINGFUL alt-tags to images to increase the #accessibility of your content. #WebsiteQuickWins

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1 in 12 men and ~1 in 200 women in the UK live with colour blindness. Low contrast/certain colour combos can render websites unreadable to users who have a vision impairment. We love WebAIM WAVE to check contrast ratios on existing sites: ow.ly/ozpR50FoyG1 #Accessibility

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2 quick tips to to improve #WebAccessibility & #MobileUsability on your site: 1. Minimum 14 pixels font size anywhere on your site - 16 pixels is a sweet spot for most content. 2. Allow enough space between clickable elements (particularly mobile menus).

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PSA: Headers shouldn't be used as a way to style text on your website. Proper header management is critical for #WebAccessibility. Double bonus - it can also help Google categorise the content of your site, which may lead to SEO benefits too. Time to review yours?

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Accessibility vs. design. You'll occasionally hear people argue that there is a trade off between the two. We disagree. Websites should be functional first and foremost, but that doesn't mean they can't also be beautiful. #WebAccessibility #WebsiteDesign

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Question: as a potential customer, have you ever navigated to a testimonials page on a website? Consider rethinking your testimonials page and add endorsements to your services and other pages instead - adding credibility within context. #WebsiteQuickWins #ContentStrategy

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Wondering why Google Analytics data doesn't always match up to Google Page Speed Insights? Location. Location. Location. Sign up for a free GTmetrix account & change the reporting location to the UK for a more accurate picture of your site performance. #WebsitePerformance

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To clients just starting to get their heads around #SEO we recommend: Google Search Console: ow.ly/RQcI50FoCop Bing Webmasters Tools: ow.ly/L1B650FoCoo There are far more complex ones out there but these provide a good first insight into keyword strategy.

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As the only member of your sales team that you can (ethically) keep working for you 24/7, it makes sense to work your website hard! Take time to set some goals for your site, then set a regular reminder to check in with a performance appraisal. Rinse, repeat & see the results!

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What can you do in 60 seconds that could make your business more money? Try out our new website checker tool to find out exactly where you stand in the eyes of Google. twenty-eighty.co.uk/site-checker

What can you do in 60 seconds that could make your business more money?

Try out our new website checker tool to find out exactly where you stand in the eyes of Google. 

twenty-eighty.co.uk/site-checker