Eric Porat(@ericporat) 's Twitter Profileg
Eric Porat

@ericporat

Tech investor

ID:3187524305

linkhttp://ericporat.com calendar_today20-04-2015 16:15:21

17,8K Tweets

196 Followers

123 Following

Eric Porat(@ericporat) 's Twitter Profile Photo

Twitter's self-described 'Complaint Hotline Operator,' Elon Musk, hosted a Twitter Spaces Wednesday afternoon in an effort to allay advertiser concerns about brand safety and ad relevancy. Brands including Paramount, eBay, Walgreens, Honda and Ford… dlvr.it/ScWbDt

Twitter's self-described 'Complaint Hotline Operator,' Elon Musk, hosted a Twitter Spaces Wednesday afternoon in an effort to allay advertiser concerns about brand safety and ad relevancy. Brands including Paramount, eBay, Walgreens, Honda and Ford… dlvr.it/ScWbDt
account_circle
Eric Porat(@ericporat) 's Twitter Profile Photo

The U.K.'s most anticipated ad of the year--retailer John Lewis' Christmas campaign--is here, and this time it highlights a serious societal issue behind its typically emotive story. The ad, titled 'The Beginner' and created by the brand's long-time… dlvr.it/ScWbDB

The U.K.'s most anticipated ad of the year--retailer John Lewis' Christmas campaign--is here, and this time it highlights a serious societal issue behind its typically emotive story. The ad, titled 'The Beginner' and created by the brand's long-time… dlvr.it/ScWbDB
account_circle
Eric Porat(@ericporat) 's Twitter Profile Photo

Former National Basketball Association chief marketing officer Kate Jhaveri joined TikTok as global head of marketing. Jhaveri will report to chief operating officer Vanessa Pappas and oversee consumer and brand marketing, as well as marketing to content… dlvr.it/ScWbCL

Former National Basketball Association chief marketing officer Kate Jhaveri joined TikTok as global head of marketing. Jhaveri will report to chief operating officer Vanessa Pappas and oversee consumer and brand marketing, as well as marketing to content… dlvr.it/ScWbCL
account_circle
Eric Porat(@ericporat) 's Twitter Profile Photo

Reddit began rolling out a new community muting feature on its mobile applications Wednesday, aimed at giving Redditors more control over their experience on its platform. When a user mutes a community, that community's posts will be removed from their… dlvr.it/ScWbBD

Reddit began rolling out a new community muting feature on its mobile applications Wednesday, aimed at giving Redditors more control over their experience on its platform. When a user mutes a community, that community's posts will be removed from their… dlvr.it/ScWbBD
account_circle
Eric Porat(@ericporat) 's Twitter Profile Photo

According to the Influencer Marketing Factory, 97% of Gen Z use social media as their main form of shopping inspiration. As this younger cohort of consumers wield more power and influence, brands are tasked with building trust with them now or risk… dlvr.it/ScWb96

According to the Influencer Marketing Factory, 97% of Gen Z use social media as their main form of shopping inspiration. As this younger cohort of consumers wield more power and influence, brands are tasked with building trust with them now or risk… dlvr.it/ScWb96
account_circle
Eric Porat(@ericporat) 's Twitter Profile Photo

Since the launch of its much-lauded campaign 'Real Beauty' in 2004, personal care brand Dove has become synonymous with raising women's self-esteem. That mission has now been taken forward as Dove calls on other brands to rid advertising of digitally… dlvr.it/ScWPM8

Since the launch of its much-lauded campaign 'Real Beauty' in 2004, personal care brand Dove has become synonymous with raising women's self-esteem. That mission has now been taken forward as Dove calls on other brands to rid advertising of digitally… dlvr.it/ScWPM8
account_circle
Eric Porat(@ericporat) 's Twitter Profile Photo

Insider Intelligence issued its revised forecast for global ad spend in 2022 Wednesday, adjusting its numbers downward for all six companies it analyzed--Amazon, Google, Meta, Snapchat, TikTok and Twitter--but predicting a particularly rough ride for the… dlvr.it/ScWHjp

Insider Intelligence issued its revised forecast for global ad spend in 2022 Wednesday, adjusting its numbers downward for all six companies it analyzed--Amazon, Google, Meta, Snapchat, TikTok and Twitter--but predicting a particularly rough ride for the… dlvr.it/ScWHjp
account_circle
Eric Porat(@ericporat) 's Twitter Profile Photo

Some prominent leaders in the cannabis industry said they would have considered it a victory if even one state had legalized recreational weed sales during Tuesday's midterm election. As it turns out, two did, with cannabis continuing its steady… dlvr.it/ScWHjC

Some prominent leaders in the cannabis industry said they would have considered it a victory if even one state had legalized recreational weed sales during Tuesday's midterm election. As it turns out, two did, with cannabis continuing its steady… dlvr.it/ScWHjC
account_circle
Eric Porat(@ericporat) 's Twitter Profile Photo

You'll often hear of creative advertisers discovering their interest via pop culture, whether it stems from an iconic billboard or a music star's distinct creative direction. Freelance creative director Javier Osorio is no different in that respect, but… dlvr.it/ScWHhN

You'll often hear of creative advertisers discovering their interest via pop culture, whether it stems from an iconic billboard or a music star's distinct creative direction. Freelance creative director Javier Osorio is no different in that respect, but… dlvr.it/ScWHhN
account_circle
Eric Porat(@ericporat) 's Twitter Profile Photo

Today's cannabis retail landscape--defined by striking consumer brands and increasingly mainstream marketing strategies--is nearly unrecognizable compared to the industry's earliest innings. However, as more adult-use states reach a point of market… dlvr.it/ScWHbv

Today's cannabis retail landscape--defined by striking consumer brands and increasingly mainstream marketing strategies--is nearly unrecognizable compared to the industry's earliest innings. However, as more adult-use states reach a point of market… dlvr.it/ScWHbv
account_circle
Eric Porat(@ericporat) 's Twitter Profile Photo

One of the most widespread criticisms of new Twitter owner Elon Musk's plan to make verification of accounts part of its retooled, $7.99-per-month Twitter Blue subscription service was that it went against the reasons for implementing verification in the… dlvr.it/ScW5sD

One of the most widespread criticisms of new Twitter owner Elon Musk's plan to make verification of accounts part of its retooled, $7.99-per-month Twitter Blue subscription service was that it went against the reasons for implementing verification in the… dlvr.it/ScW5sD
account_circle
Eric Porat(@ericporat) 's Twitter Profile Photo

The economy has only gotten more volatile over the past year, but one thing appears certain: Major brands saw their cumulative value increase substantially in 2022. Specifically, the top 100 brands ranked by Interbrands' annual report topped $3 trillion… dlvr.it/ScW5rw

The economy has only gotten more volatile over the past year, but one thing appears certain: Major brands saw their cumulative value increase substantially in 2022. Specifically, the top 100 brands ranked by Interbrands' annual report topped $3 trillion… dlvr.it/ScW5rw
account_circle
Eric Porat(@ericporat) 's Twitter Profile Photo

By default, animated avatars will automatically animate as users browse the Mastodon mobile application. However, users have the option to disable animated avatars if they no longer want to see these animations. Our guide will show you how to turn off… dlvr.it/ScW5rd

By default, animated avatars will automatically animate as users browse the Mastodon mobile application. However, users have the option to disable animated avatars if they no longer want to see these animations. Our guide will show you how to turn off… dlvr.it/ScW5rd
account_circle
Eric Porat(@ericporat) 's Twitter Profile Photo

Throughout his extensive career, Daniel Craig has stoically (and stylishly) battled terrorist organizations, solved complicated murders and even faced off with extraterrestrial beings in Cowboys and Aliens. Suffice to say, he has become one of the… dlvr.it/ScW5pN

Throughout his extensive career, Daniel Craig has stoically (and stylishly) battled terrorist organizations, solved complicated murders and even faced off with extraterrestrial beings in Cowboys and Aliens. Suffice to say, he has become one of the… dlvr.it/ScW5pN
account_circle
Eric Porat(@ericporat) 's Twitter Profile Photo

The significant layoffs that Meta CEO Mark Zuckerberg warned of during the company's third-quarter-2022 earnings call in October have arrived, and it's not pretty. Zuckerberg said in a note to employees early Wednesday, shared in the Meta newsroom, that… dlvr.it/ScVsfT

The significant layoffs that Meta CEO Mark Zuckerberg warned of during the company's third-quarter-2022 earnings call in October have arrived, and it's not pretty. Zuckerberg said in a note to employees early Wednesday, shared in the Meta newsroom, that… dlvr.it/ScVsfT
account_circle
Eric Porat(@ericporat) 's Twitter Profile Photo

Swedish electric car brand Polestar is to establish an in-house creative agency as it formalizes how the company produces both product and brand marketing. Speaking at Social Media Week, Polestar's chief marketing officer ?sa Borg discussed the… dlvr.it/ScVsfG

Swedish electric car brand Polestar is to establish an in-house creative agency as it formalizes how the company produces both product and brand marketing. Speaking at Social Media Week, Polestar's chief marketing officer ?sa Borg discussed the… dlvr.it/ScVsfG
account_circle
Eric Porat(@ericporat) 's Twitter Profile Photo

LinkedIn Learning introduced several new ways for companies and organizations to boost engagement and craft stronger development programs for their employees. The professional network wrote in a blog post Wednesday, 'With turbulent times expected ahead,… dlvr.it/ScVsZp

LinkedIn Learning introduced several new ways for companies and organizations to boost engagement and craft stronger development programs for their employees. The professional network wrote in a blog post Wednesday, 'With turbulent times expected ahead,… dlvr.it/ScVsZp
account_circle
Eric Porat(@ericporat) 's Twitter Profile Photo

Showing the same ads to the same people over and over benefits neither the advertisers nor the viewers, and Google's global rollout of target frequency for YouTube is aimed at preventing that from happening. Marvin Renaud, director of global video… dlvr.it/ScVZ8M

Showing the same ads to the same people over and over benefits neither the advertisers nor the viewers, and Google's global rollout of target frequency for YouTube is aimed at preventing that from happening. Marvin Renaud, director of global video… dlvr.it/ScVZ8M
account_circle
Eric Porat(@ericporat) 's Twitter Profile Photo

The Mastodon social networking application has multiple visual themes to choose from: Dark and Light. Users can choose which theme they want to use at any time. Our guide will show you how to turn on dark mode in the Mastodon mobile app. Note: These… dlvr.it/ScVZ75

The Mastodon social networking application has multiple visual themes to choose from: Dark and Light. Users can choose which theme they want to use at any time. Our guide will show you how to turn on dark mode in the Mastodon mobile app. Note: These… dlvr.it/ScVZ75
account_circle
Eric Porat(@ericporat) 's Twitter Profile Photo

Mixed signals currently being sent by a range of economic indicators are making it hard for business leaders to move forward with their plans, let alone make any bold decisions. It's hard not to feel a bit paralyzed. Take it from me, things felt a lot… dlvr.it/ScVQvM

Mixed signals currently being sent by a range of economic indicators are making it hard for business leaders to move forward with their plans, let alone make any bold decisions. It's hard not to feel a bit paralyzed. Take it from me, things felt a lot… dlvr.it/ScVQvM
account_circle