THOUGHT LEADERSHIP | Discover the ten trends for 2023 in our newest report, 2023 Media Trends. For the second year running, we have collectively gathered the insights and predictions of our global media agencies - download today and get ahead of the trends. #media #trends2023

We're taking our #media #decarbonisation initiatives to the next level!
In early 2023, #CarbonEmissions data will be integrated into dentsu's proprietary CCS Planner system, enabling brands to model the carbon impact of media campaigns.
Read more on the next phase of our journey.

Brands can gain a lot of value from participating in the gaming economy. However, to find their place in #gaming culture & resonate with #gamers , brands need to focus on the value they bring.

Read more in For the Game. fal.cn/3thRd

#dentsugaming #gaming industry

Building empowered diverse employee communities is how we invest in our people. Through our 250+ mentorship programs, 70% of participants collaborated with 10 or more new colleagues & 45% have made internal career moves. Read more in our #DEIReport : fal.cn/3tfuK

We've identified 3 considerations for #brands around #AudienceActivation in our newest report. Explore them now, along with other useful tips around #data management and performance measurement.

fal.cn/3tdHT

#digitaladvertising #advertising #cookieless #cookies

Committing to fostering diverse future talent, dentsu has globally implemented 1900+ career accelerator programs. Thus far, 35% of participants have advanced their careers through promotion, progression or lateral moves. Read more in our #DEIReport : fal.cn/3tbNn

Get Your Game On | In celebration of our latest gaming research, we’ve launched a new game! You’re on a quest to hit your target gamer audience. Play it now and then download the report For The Game to learn how to connect more authentically with gamers. fal.cn/3t8I2

Diversity, equity and inclusion are at the heart of dentsu’s strategy across all markets globally. We are proud to show our findings in our latest #DEIReport : fal.cn/3t8nQ

Since 2019, we've been working with the University of Bristol and some of the world's largest media companies to map the impact of digital content. Download the methodology via the link below to find out more about how you can benefit too.