📣 Enjoy fun reads, goodies, and sugar cookies at the #Bakersfield Barnes and Noble weekly storytime with Miss Emma! Every Wednesday at 10:00 am. 🪄 Instagram post by @bn_bakersfield instagram.com/p/CoDSBG7P-Mc/… #BackInBusiness #MBAProject

Understand your audience! The first step in successful SEO implementation. #mktfiasco6770 #MBAProject

On a cloudy rainy day, seems like a warm cup of ☕️ and a good 📚 might be just the ticket! #Bakersfield Barnes & Noble Bako #BackInBusiness Another tweet for my #MBAProject

The metaverse allows companies to create their own world to represent their brand, which no video, ad, words, or image could do. Thoughts? #mktfiasco6770 #MBAProject

#MBAProject: Did you know the #Bakersfield Barnes and Nobles offers virtual author readings and Q&A sessions? Find out more here: stores.barnesandnoble.com/store/2851 📖#BackInBusiness

#MBAProject: "Storytelling is a uniquely human ability that ultimately differentiates humans from machines and algorithms." Nathan David, Digital Marketing Analytics 2023 #mktfiasco6770

#MBAProject: "Optimize" also known as "taking action" and utilizing available resources, tools, and methods to enhance marketing through data #mktfiasco6770

#MBAProject: Tweeting about EuroPhoria & EuroTan and their interactive and engaging website! Love the dynamic use of images, videos, and customer reviews. Certainly enticing and SEO analysis proves it's bringing in viewers! #BackInBusiness

#MBAProject: This week's learning objectives were to analyze the visual appeal of a website in comparison to the site's performance data. The takeaway, engaging sites always seem to have high site performance data. #mktfiasco6770 ⌨️🖥️📈

Always said #Purdue was overrated…never thought #FairleighDickinson would prove it! I love #MarchMadness ☘️🏀

#MBAProject: Barnes & Nobles #Bakersfield also promotes sensory learning along with reading. Check out "Press Here" by Herve Tullet if you have kiddos under 5! #BackInBusiness

#MBAProject: This week we explored organic search insights and learned how to navigate SEMrush (available for any website) which provides search volume, keyword listings, and an overall look at KPIs. #mktfiasco6770 ✔️✔️✔️

#MBAProject: Studio III is a Los Angeles-based internet marketing agency that specializes in dynamic movement/media, customer engagement, and accessibility. Products are designed to reach customers and convert CTAs. #BackInBusiness #mktfiasco6770

#MBAProject: This week, we learned roughly 97% of websites are not accessible. For example, the absence of alt text for photos or videos, which alienates a population of consumers and will likely lead to customer loss. ##mktfiasco6770

#MBAProject: Weebly is a common platform for journalists promoting reels. Strong customer support for paid and free users. Library of resources, extending to phone support and live chat options, as well as timely email response #BackinBusiness

#MBAProject: Twitter sentiment analysis extracts meaningful customer data related to attitudes, emotions, and opinions which can be greatly beneficial in marketing a new product or trying to capture new customers. Also provides key data on brand characteristics #mktfiasco6770

#MBAProject: Manual vs. auto sentiment analysis. Auto is efficient. Manual has higher accuracy. Each has its purpose and can be utilized for the benefit of a company. Manual if you have the time, auto if you don't. Either to gain valuable marketing data. #mktfiasco6770

#MBAProject: Skills acquired as part of the MBA digital marketing course can be utilized in a position such as an outreach coordinator. Reasoning: the ability to understand big data & identify associated marketing opportunities enhances overall outreach efforts #mktfiasco6770

Over 200 dogs surprised a lifelong dog lover for his 100th birthday. Dr. Robert Moore has always loved dogs. For his big milestone, his daughter Alison decided to post on Nextdoor asking people to bring their dogs in front of their house to wish Robert a happy birthday...

We did it!! #MBA #CSUB2024 CSUB