One strategy to get your startup off the ground:

Refundable deposits from your target customers.

They can:

• generate early revenue
• entice future investors
• build consumer trust

Collect deposits and start building your product.

Every year, retailers lose $2.6 billion in sales due to slow-loading websites.

When sites take too long, users bounce — fast.

Run a speed analytics report to evaluate your website.

Keep load times to a minimum, and you’ll make bank.

Innovation is a defining characteristic of UX.

But, some methods are worth duplicating.

User flows is a good example:

• sign-up
• onboarding
• checkout & payment

Do what’s proven to work in common areas.

Innovate in areas of differentiation.