Another atomic brand message workshop with Mitchell — Relevant Outreach today 🧑‍🍳

We cooked hard together.

60-min with me is all you need to have a message you will build on for the next 5 years.

Confession time

I haven’t been writing for the last 15 days.

And I certainly become a little bit dumber, I can feel it.

I’m writing about my cats situation.

One guy says hope he gets better and then adds check your DMs for an offer.

Bro. Stop.

It's all likes and work until your cat gets sick.

I wasn’t really checking Twitter for the last 3 weeks.

I checked it today and it’s the same folks saying the same thing.

Good job bc that’s exactly what you have to do BUT without being boring.

And most of you are failing 😅

Twice in a row doing nothing 👀

I do nothing on Saturdays.

It’s been 3 weeks, its a net positive in clarity, happiness and relationships.

Charge more.

These two words are more important than you can ever imagine.

This is Nikola Tesla.

Serbian genius who brought electricity to the modern world.

Yet battled the dark life.

Learn from his 7 painful mistakes (and avoid making them):

I stopped caring about Twitter and work started flow to me.

2 more workshops today.

Both are extremely happy and content.

The Atomic Brand Message is a hit.

Your atomic brand message is the reason you get out of your bed in the mornings.

If you don’t know your message, the efforts you’re putting into content creation is fruitless.

And once you know it, you start to build your identity by injecting it every bit of content you create.

Find your message.

Play hard.

That’s what I was missing in my working life.

Make time for play.

Ever wondered how to get clients as a ghostwriter / branding expert with cold email?

Went through all of that and more on this live consult with DEE 🐒.

youtube.com/watch?v=f7vZoS…

How adding an extra step of labour to a baking product increased the sales by 500%.

What a deal. You give people trouble, they give you their $.

That’s what happened in 1950s with Betty Crocker brand.

People hated their perfect product. But this one trick changed everything

Name is the first point of contact between the message and mind.

That’s why I changed my name to DEE.

Bc if your name is David or Micheal and you’re racing against Elmer or Hubert, you have the edge.

This is scientific. Names that are unfamiliar or sound bad are less…

Repetition brings memorability.

Repetition brings mastery.

Repetition brings innovation.

Repeat your atomic brand message in different forms at least once a day.