$SOFI's Noto today on checking APY:

'As rates go down, you will see us keep a higher APY while others lower theirs because we can afford to do so. The distance between us and others will only increase.'

Brad Freeman A nice subtle flex from Noto. He's probably right though, very few will have the flexibility to keep their APY high because they don't have their own bank charter and it's outside of their control (looking at Robinhood, M1 finance, etc.)