APG (@apglondon) 's Twitter Profile
APG

@apglondon

The APG is a community of planners and strategists. We promote smarter thinking and the power of strategy to transform business and brands.

ID: 501870151

linkhttp://apg.org.uk calendar_today24-02-2012 15:24:14

3,3K Tweet

8,8K Followers

2,2K Following

APG (@apglondon) 's Twitter Profile Photo

It's tomorrow night. Tuesday. Come along whether you're a PR planner or any other flavour of planner. It's all grist to the mill of the mind and the imagination. Beers, views and other nice planners thrown in eventbrite.co.uk/e/apg-event-wh…

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Here it is. 10 of the most brilliant 'ad planners' (slightly reductive, ed?) Anyway they are all terrific, many hugely involved in the APG and all deserve the recognition. campaignlive.co.uk/article/lists-…

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In an industry first, we have appointed joint Chairs of the APG Martin Beverley and Emily Harlock. Walking the talk on genuine collaboration between Planners. campaignlive.co.uk/article/apg-hi…

In an industry first, we have appointed joint Chairs of the APG <a href="/martin_beverley/">Martin Beverley</a> and <a href="/emharlock/">Emily Harlock</a>. Walking the talk on genuine collaboration between Planners. campaignlive.co.uk/article/apg-hi…
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Thank you Campaign. Nice piece on our new heads who, as you might hope, give good quote; being Top Planners, with top writing skills, and all that. Welcome Martin Beverley and Emily Harlock. It's going to be a fun couple of years.

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It's live! You can now sign on to the APG A-Z with Charlie Snow. 26 short and entertaining videos packed with all the essentials of creative strategy. eventbrite.co.uk/e/the-apg-a-z-…

It's live! You can now sign on to the APG A-Z with <a href="/charliedosurf/">Charlie Snow</a>. 26 short and entertaining videos packed with all the essentials of creative strategy. 
eventbrite.co.uk/e/the-apg-a-z-…
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26 brilliant videos teach you everything you need to know about creative strategy. Each one costs less than a cup of coffee and a croissant. And if you're a student the discount is so enormous, we're talking a couple of Greggs sausage rolls. eventbrite.co.uk/e/the-apg-a-z-…

26 brilliant videos teach you everything you need to know about creative strategy. Each one costs less than a cup of coffee and a croissant. And if you're a student the discount is so enormous, we're talking a couple of Greggs sausage rolls.  eventbrite.co.uk/e/the-apg-a-z-…
APG (@apglondon) 's Twitter Profile Photo

There's a lovely new online training course: The APG A-Z and it's ideal for people starting out in strategy and planning. eventbrite.co.uk/e/the-apg-a-z-…

There's a lovely new online training course: The APG A-Z and it's ideal for people starting out in strategy and planning. eventbrite.co.uk/e/the-apg-a-z-…
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In a triumph of strategic packing we have condensed everything you need to know about how to do planning and strategy into 26 short, in-your-own-time, gems of videos. eventbrite.co.uk/e/the-apg-a-z-…

In a triumph of strategic packing we have condensed everything you need to know about how to do planning and strategy into 26 short, in-your-own-time, gems of videos. eventbrite.co.uk/e/the-apg-a-z-…
APG (@apglondon) 's Twitter Profile Photo

So interesting. Briliant article by @tomroach complete with ubiquitous examples of GenAI now, shaping segmentation, strategy, creative development, production...Look out for an APG call to help shape GenAI postitively for strats. And a survey. Obvs. marketingweek.com/generative-ai-…

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Free APG books are for UK only; sorry to our lovely friends overseas but we're up against it on time as we've been evicted!

APG (@apglondon) 's Twitter Profile Photo

We've only got one place left on this and it's absolutely stellar. If you want creative strategy training that covers EVERYTHING you need to know with Charlie Snow at the helm apg.org.uk/planningfundam…

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In just a few hours’ time Martin Beverley will be giving his brilliant training talk on Briefs and Briefings. He consistently inspires some of the best and most effective work. Find out how it’s done eventbrite.co.uk/e/how-to-brief…

APG (@apglondon) 's Twitter Profile Photo

Time for a mini-break from Monday morning's mountain. It's a compelling and enjoyable chance to be an actual respondent in a planning survey! docs.google.com/forms/d/e/1FAI… How are we using AI and where's it going? It's only 6 mins of your time and we'll publish all the results

APG (@apglondon) 's Twitter Profile Photo

Fact vs. Fiction: Do we really need insights? Proper provocation at the APG on Tuesday night. It's live, with real people debating, and drinks and iconoclasm thrown in for good measure. eventbrite.co.uk/e/apg-noisy-th…

APG (@apglondon) 's Twitter Profile Photo

Some great insights about insights and whether you actually need them for creative. Super sparky event last night with planners on cracking form including Nick Hirst #apgnoisythinking #insights #creativestrategy

APG (@apglondon) 's Twitter Profile Photo

We're holding a great event at Ogilvy next week. richard huntington and Jo Arden (Richard Huntington and Jo Arden) giving explicit permission to stop doing so much work. On Thursday 19th September eventbrite.co.uk/e/apg-noisy-th…